HVAC Regional Sales Manager - Residential / Light Commercial HVAC 

Company Description

History

Hisense Canada is the Canadian headquarters that was established by our parent company - Hisense – in Mississauga, ON. We are a fast-growing consumer electronics and appliance manufacturer that offers high-quality and cutting-edge TVs, home appliances, and HVAC systems.

Hisense was founded in 1969 in Qingdao, China and for over 5 decades has been committed to developing innovative consumer products. Hisense is the No.1 TV brand in the world and the No.1 VRF manufacturer in China, the largest VRF market in the world. The company has built 55 overseas companies and utilizes 29 high-end international production facilities in Europe, Central America and South Africa. Hisense over has 20 research and development centers worldwide with the sole aim of delivering first-rate and affordable products that improve the lives of consumers.

Our intention is to make your life simpler, better and more entertaining through carefully designed and well-built products.

Job Description

The Regional Sales Manager – Quebec will have the opportunity to grow a network of independent wholesale distributors to expand Hisense HVAC across Canada. This strategic leader will work collaboratively across the sales organization to launch this market and spearhead business expansion across multiple provinces. The Sr. Regional Sales Manager will be responsible for developing and executing a business strategy that leads to the achievement of revenue targets in product categories to include residential unitary, ductless, VRF, and light commercial equipment. We are looking for a builder, someone driven to maximize profits and increase market share and customer satisfaction.

Key functions and responsibilities - Quebec responsibilities will include but are not limited to:

  • Secure and develop relationships with independent wholesale distributors within the HVAC market space (to include residential, design-build LC HVAC and/or plumbing distributors).
  • Manage and coordinate activities with Hisense HVAC sales and service teams and manufacturer’s rep agencies to develop relationships, grow distribution, and provide product support and training in all market areas.
  • Train customers on brand positioning and technology, including side discharge residential whole home systems, ductless mini-split systems, and light commercial/VRF systems.
  • Responsible for the achievement of planned residential and light commercial sales, margin dollars, market share through distribution development with assigned accounts
  • Develop distributor plans focused on financial performance, business planning and strategy, territory coverage, succession planning, and sales competency development.
  • Coordinate with training, logistics, marketing, and service/support teams to ensure adequate inventory levels and the highest quality promotions, installations, service, and support.
  • Work with distributors to create contractor recruitment and sales plans that address the achievement of business objectives.
  • Schedule, coordinate, and conduct distributor training with emphasis on product quality and features, consultative selling, digital implementation and selling strategies leading to profitable growth throughout the distribution chain.
  • Respond to the needs and expectations of assigned distributors directly and indirectly through product support teams.
  • Resolve distribution conflict issues efficiently and thoroughly, and develop loyal, long-term partnerships.Communicate continuously with sales leadership and other regional sales managers to share best practices and, in turn, share with distribution partners.

Qualifications

At Hisense Canada, we know that our success is dependent on the people who represent our brand. We employ trustworthy, competent people who dream big and work hard. In addition to relevant experience that aligns with the core responsibilities of this role, we desire that the Regional Sales Manager – Quebec meet the following qualifications:

  • 5+ years outside sales experience and 12+ years related HVAC, business, and management experience.
  • Bachelor’s degree is preferred.
  • Experience working with Independent HVAC distribution, and skilled at developing distributor growth strategies and measuring results.
  • Ability to travel up to 30-50% within Canada and the United States.
  • Expert at in-person and remote presentations with the ability to inspire, persuade, and motivate others.
  • Motivated self-starter who can work independently while supporting key business and leadership objectives.
  • Demonstrated collaboration with functional departments as necessary (pricing, product, logistics, marketing, service, etc.).
  • Sales, operational, and technical knowledge of residential and light commercial HVAC products and services and the ability to train others.
  • Skilled at developing Hisense and distributor territory managers to deliver our value-add message.
  • Strong communication skills, both written and oral.
  • Knowledge of and experience with two-step distribution, as well as the operational practices of residential HVAC contractors.
  • Strong financial acumen (i.e. validating credit line reviews, Distributor P&L, Contractor P&L).
  • Ability to determine true opportunity cost incorporating margin, advertising, rebates, concessions, etc. to enhance ability to sell beyond price.
  • Strong skills with Microsoft Office tools, such as PowerPoint, Excel, Word, Outlook, Teams.

Additional Information

Hisense Canada provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, colour, religion, sex, national origin, citizenship status, age, disability, or any other category protected under applicable law. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Job Types: Full-time

Work Location: Remote - Canada (Quebec).

If you’re interested, please apply by sending your resume to ling.luo@hisense.com before June 30th, 2026.

Thank you for your interest, and we look forward to meeting you!

Please note that only candidates selected for an interview will be contacted.



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