IPS: In-Plane Switching panels were created to improve on the shortcomings of TN (twisted nematic) panels. TN panels suffer from uneven backlighting, dead pixels, motion blur, limited viewing angles, high input lag, and poor TV-viewing in sunlight. IPS panels have a high contrast ratio and good colour accuracy but they are typically associated with slower response times, higher cost to produce, larger power consumption, and lower refresh rates.
VA: Vertical Alignment panels were created as the happy medium between IPS and TN combining the best of both worlds. VA panels are known to have high refresh rates and provide incredible blacks when viewing your television. However, they are best viewed as straight on as possible.
Our panels are VA panels. IPS panels have a much better viewing angle and colour does not shift when you watch it from an angle, but the blacks are not as dark or rich. There is no clear “best” panel winner of these, as both have their own advantages and disadvantages.
IPS panels have good colour reproduction and excellent viewing angles but are lacking speedy refresh rates and response times.
VA panels provide better refresh rates, contrast levels (deep blacks) but have issues with viewing angles and some colour production.
Do your research and determine what the best panel is for your needs. Will you be doing high speed gaming? Or just family movie night? Different features make specific panels types more ideal for users than others.