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Hisense sets up new HQ in Canada



HISENSE SETS UP NEW HQ IN CANADA

MISSISSAUGA, ON. June 23, 2023 — Hisense Canada, the domestic branch of the global leader in Consumer Electronics and Home Appliance, has set up a new regional headquarters in Mississauga.

Hisense introduced its new ULED series featuring innovative Mini LEDs earlier this year at the Consumer Electronics Show in Las Vegas. The Hisense TVs that boast this premium technology are now arriving at Canadian retailers, with options across the budget spectrum.

Effective July 1st, Hisense Canada will be operating out of the main floor in the office building at 2550 Meadowvale Boulevard, Mississauga.

“Hisense is rapidly growing as more consumers become aware of the quality and value we offer in home electronics and appliances,” says Quanli Chen, General Manager of Hisense Canada. “This is a brand with a strong global presence, and our new base of operations in Mississauga will be a strong foundation for future growth of the brand in Canada.”

Hisense made its debut in Canada on August 8, 2012, as one of the top-five-selling TV brands in the world. In its decade-plus years in Canada, Hisense has quickly established itself as a premium brand offering exceptional products in home electronics, appliances and air products. Hisense is currently the No. 2 TV brand in the North American market based on unit share* and is the fastest growing TV brand in Canada**.

Hisense Canada’s product lineup includes:

  • Home Entertainment — Hisense offers a large range of LED and Laser Projection TVs — each with a range of options and built-in features that include Hisense’s own VIDAA operating system, along with Android and Roku TVs. The picture quality across the TV family is stunning, and its short-throw laser technology is driving change in the projector TV market. In the consumer electronics space, Hisense also offers soundbar packages to maximize the audio experience of your home entertainment system and portable speakers to take the party on the go.
  • Home Appliances — Hisense Canada introduced a full kitchen suite — matching refrigerator, range and dishwasher — to the Canadian market in early 2021, but has long been selling fridges in Canada. The home appliance lineup also includes stand-up and chest freezers and wine and compact fridges.
  • Air Products — Hisense portable air products are the go-to solution when your home is feeling hot or humid. Portable and window-mount air conditioners can cool rooms of various sizes, with some models featuring smart controls for added convenience. Hisense dehumidifiers are key for helping keep your home dry and comfortable, and can help protect your home against mold and mildew, as well as preventing musty odours.
Hisense products are available at most electronics, home and furniture retailers across the country.

For more information, please visit hisense-canada.com. Join the conversation and connect with Hisense on Facebook, Twitter and Instagram @HisenseCA, using the hashtag #HisenseCanada.

* Source: Circana/Retail Tracking Service, U.S./CA/MX, Jan. – Feb. 2023 combined. ** Source: The NPD Group / Retail Tracking Service 2022. *Within the top 5 TV brands.

About Hisense Canada:

As the Canadian subsidiary of one of the largest television brands in the world, Hisense Canada offers cutting edge and proprietary technology in all of its products, from its stunning 120-inch 4K Smart Laser TV to innovative and stylish appliances. The thought that goes into every Hisense product goes beyond its expected use to make every consumer experience better. Hisense products are available in more than 130 countries around the world; it is the fastest-growing TV brand in Canada*, the second-largest supplier of televisions in the world and the top-selling TV in China. Manufactured and distributed across North America, the Hisense Canada Co., Ltd. product portfolio includes Laser TV, televisions, refrigerators, dishwashers, ranges, air conditioners, dehumidifiers, wine fridges and freezers.

* Source: The NPD Group / Retail Tracking Service 2022. *Within the top 5 TV brands.


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