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Hisense launches its latest Mini LED Televisions in Canada

Hisense launches its latest Mini LED Televisions in Canada

Latest technology produces cleaner, sharper images in Hisense U88K, U78K and U68KM models

MISSISSAUGA, ON. May 12, 2023 — The next generation of high performance, innovative and smart 4K televisions from Hisense have arrived in Canada.

Hisense introduced its new ULED series featuring innovative Mini LEDs earlier this year at the Consumer Electronics Show in Las Vegas. The Hisense TVs that boast this premium technology are now arriving at Canadian retailers, with options across the budget spectrum.

“Expansion of the Mini LED product line-up is a significant upgrade for our ULED TVs. The all-new Quantum Dot Mini LED models are feature-packed to deliver the ultimate entertainment experience.” says Lindsay Takashima, VP of CE Sales with Hisense Canada.

Hisense Mini LED backlighting technology combined with Full-Array Local Dimming is engineered for high brightness levels with vibrant and accurate colour reproduction,” says Puneet Jain, Senior Director and Head of Marketing, Public Relations & E-commerce with Hisense Canada. “The result is a superior television with enhanced image quality with more precise and true-to-life images on the screen."

Televisions with Mini LEDs produce an image that has more detail and brightness; the Mini LEDs used in Hisense televisions are much smaller than a conventional LED, allowing more LEDs to be installed on each panel delivering better processing of visuals. The outcome is sharper, brighter, and crisper picture quality for an enhanced viewing experience.

Hisense Canada is introducing three series of televisions with Mini LED technology for consumers to choose from, based on their needs and preferences:

  • U88KM Series — The U88KM Quantum Dot Mini LED is the flagship series making this an ideal choice for home entertainment and gaming. The native 144Hz refresh rate is great for action movies, sports, and gaming. The Mini LED backlighting technology with high brightness levels and accurate colour reproduction will make this TV stand out in any room. The U88KM features more local dimming zones, higher peak brightness, and picture upgrades like IMAX enhanced, Filmmaker Mode, Dolby Vision IQ, and HDR10+ to elevate the entertainment experience.
  • U78KM Series — The U78KM brings next-level gaming upgrades with the native 144Hz refresh rate combined with enhanced on-screen response time, making this series an ideal choice for gaming, and watching sports. It also features Dolby Vision & Dolby Atmos, Filmmaker Mode as well as gaming features like Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and Game Mode Pro to eliminate lagging and frame tearing.
  • U68KM Series — The U68KM features Quantum Dot Mini-LED technology, Filmmaker Mode, Bluetooth connectivity, higher peak brightness, and Google Assistant.
The Hisense Mini LED Series price starts at $799.99 for a 55-inch U68 series and will be available in stores and online at several national and regional retailers across Canada including Visions, Best Buy, Costco, The Brick, Amazon, London Drugs, and other authorized retailer.

Hisense is the no. 2 TV brand in the North American market based on unit share* and is the fastest growing TV brand in Canada**. With its lineup earning 50+ awards in 2022, Hisense is taking its ULED technology even further with the launch of an innovative line of TVs to bring the most immersive entertainment experience to consumers.

For more information, please visit hisense-canada.com. Join the conversation and connect with Hisense on Facebook, Twitter and Instagram @HisenseCA, using the hashtag #HisenseCanada.

* Source: Circana/Retail Tracking Service, U.S./CA/MX, Jan. – Feb. 2023 combined. ** Source: The NPD Group / Retail Tracking Service 2022. *Within the top 5 TV brands.

About Hisense Canada:

As the Canadian subsidiary of one of the largest television brands in the world, Hisense Canada offers cutting edge and proprietary technology in all of its products, from its stunning 120-inch 4K Smart Laser TV to innovative and stylish appliances. The thought that goes into every Hisense product goes beyond its expected use to make every consumer experience better. Hisense products are available in more than 130 countries around the world; it is the fastest-growing TV brand in Canada*, the second-largest supplier of televisions in the world and the top-selling TV in China. Manufactured and distributed across North America, the Hisense Canada Co., Ltd. product portfolio includes Laser TV, televisions, refrigerators, dishwashers, ranges, air conditioners, dehumidifiers, wine fridges and freezers.

* Source: The NPD Group / Retail Tracking Service 2022. *Within the top 5 TV brands.

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